At EOK Consults, we take immense pride in driving innovation and success within the political marketing space, and the recent Next Campaign Summit 2024 is a testament to this vision. As the presenting sponsor, and with our owner & principal, Harneet Singh. as a co-founder of the event, we played an integral role in creating an unparalleled platform that brought together Canada’s top minds in political strategy, innovation, and technology.
Held at the prestigious Hotel X in Toronto, the inaugural summit marked a significant milestone in modern political campaigning. The sold-out event attracted over 300 attendees, doubling the original target. From government officials to advocacy groups, campaign strategists, political vendors, and tech experts, the summit united a diverse group, fostering invaluable discussions on how technology and data are reshaping the future of campaigns in Canada and beyond.
Key Highlights of the Next Campaign Summit 2024
The summit exceeded expectations with an influential lineup of over 35 expert speakers, including:
- Gerald Butts, Vice Chairman, Eurasia Group and former Principal Secretary to PM Justin Trudeau
- Nick Kouvalis, leading Conservative political strategist and consultant
- Zain Velji, Partner, Northweather, and Co-Director of Naheed Nenshi’s NDP Leadership Campaign
- Shachi Kurl, President, Angus Reid Institute
- Fred DeLorey, Partner, NorthStar Public Affairs, and National Campaign Manager, Conservative Party of Canada (2021 General Election)
- Anne McGrath, Principal Secretary to NDP Leader Jagmeet Singh and National Director of the NDP (2018-2024)
- Jeremy Broadhurst, National Campaign Director, Liberal Party of Canada
- Josh Matlow, Councillor, City of Toronto
- Mike Schreiner, Leader of the Green Party of Ontario and MPP for Guelph
- Dave Clark, Deputy Chief of Staff to Ontario’s Official Opposition Leader and Ontario NDP Campaign Director
- Jeff Ballingall, President, Mobilize Media Group and prominent Conservative digital strategist
This diverse group of leaders engaged in thought-provoking discussions on the latest innovations in campaigning and the strategic role technology plays in advocacy efforts. Attendees were immersed in sessions that spanned critical areas like Online Advertising, Data-Driven Voter Targeting, AI in Politics, Modern Advocacy, and Social Media in Politics. Each session was designed to offer practical insights into the tools and methods that will shape the future of political campaigning.
EOK Consults: Empowering the Future of Campaigning
At EOK Consults, we specialize in geo-fenced social media advertising, digital analytics, and cutting-edge political strategy. As a digital and social media marketing agency for political campaigns, we supported the Next Campaign Summit not only as a founding sponsor but also as champions of innovative digital campaigning. We believe that the fusion of data-driven strategies and technology is the future, and we’ve built our services to help organizations and political campaigns succeed in this evolving landscape.
Our efforts at the summit went beyond sponsorship—we helped shape discussions on topics like Precision Targeting and AI-driven campaigning. These sessions addressed the importance of modern tools in winning over Canadian voters, sparking important conversations about the ethical use of technology in political campaigning.
Unmatched Networking and Collaboration
One of the most notable achievements of the Next Campaign Summit was the opportunity for attendees to network with industry leaders, politicians, and technology experts. As a leading digital and social media marketing agency for political campaigns, EOK Consults played a key role in fostering these connections, which will continue to drive political innovation across Canada. The summit was not just a day of learning—it was an incubator for groundbreaking ideas and future partnerships.
A New Era of Political Discourse
The Next Campaign Summit 2024 has set a new standard for political discourse in Canada by creating a non-partisan platform that bridges the gap between politics and technology. Our principal, Harneet Singh, envisioned a space where leaders from all sides could come together to discuss, debate, and innovate, and that vision became a reality.
As we look ahead, we are already planning the next installment of the summit, building on the overwhelming success of this year’s event. At EOK Consults, we remain committed to empowering political campaigns and organizations with the tools and strategies needed to thrive in this new era of digital campaigning.
Whether you’re a campaign looking to leverage cutting-edge digital strategies or an organization ready to amplify your advocacy efforts, EOK Consults is here to help. Connect with us today to learn how we can support your next campaign.
