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Updated for 2026: Political campaigning has evolved rapidly over the past year. With new platform policies, AI-driven targeting tools, and record digital ad spending across Canadian elections, campaigns now rely more than ever on a specialized political social media agency to compete effectively. Social media has become the defining arena for...
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- All Posts
- Campaign Advertising Insights
- Industry News and Events
- Political Digital Strategy
- Social Media and Politics
Last Update: June 2, 2022 Facebook advertising spending has been on the rise for the last couple of years in Canadian politics. At the time of the 2021 Federal Elections, a great deal of advertising budget was allocated to Facebook’s...
Over the last few years, political digital marketing has become more and more prevalent in Canada. In terms of social media platforms where political advertising is permitted, Facebook and its platforms have a lopsided share. Ever since new political advertising...
Canada’s 2021 federal elections were ‘special’ (pun intended). Not only was it the first ‘pandemic election’ in Canadian history, but PM Trudeau called it midway through his second term. Digital technologies became the norm as Canadians hunkered down in their...
Canada’s Political Landscape A snap election has been called, and Canadians are heading to the polls on September the 20th, 2021. This represents the shortest allowable election under federal elections law for what will be the most digital election in...
It’s 2021 (almost) and online advertising and digital marketing have emerged as critical pieces of any modern political campaign puzzle. In Canada and around the world, online advertising is now considered a strategic advantage and something no campaign can take...
It’s November 04, 2008 and Barack Obama, a little-known senator created history as the first African American to win the Presidential in the United States. As TV pundits and political analysts debated how Obama managed this historic feat, there seemed...
Interested in learning about digital marketing in political campaigns in Canada? We’ve got a good overview, some historical facts and a quick take on the 5 things you must know! Digital Marketing & Political Campaigns Political campaigning is all about...
