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The 2026 Ontario Municipal Election, scheduled for Monday, October 26, 2026, will be one of the largest democratic events in Canada. With 444 municipalities, thousands of candidates, and millions of eligible voters, it’s a political moment that will shape the future of Ontario’s communities for years to come. For candidates running...
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- Campaign Advertising Insights
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- Political Digital Strategy
- Social Media and Politics
Facebook political ads offer a modern and engaging way for political candidates & advocacy organizations to connect with their supporters. As a Digital and Social Media Marketing Agency for Political Campaigns, we’re here to provide insights into the basics, examples, and strategies...
Political campaigning and advertising has undergone significant transformation around the world with digital media playing an increasingly critical role. The Canadian political landscape is not an exception to this trend. Facebook, being one of the most popular social media platforms...
1. Overview of Social Media and Politics in Canada Social media and digital channels have influenced almost every area of human life and endeavor so political campaigns are no different. More than 85% of the Canadian population uses social media...
The race to elect the new leader of the Conservative Party of Canada just ended. We saw that Pierre Poilievre won decisively with an overwhelming margin over his opponents. As seen in previous federal and provincial elections across Canada, digital...
Political advertising on Facebook has increased considerably in Canada over the past few years. The 2021 federal elections, for example, saw a large amount of advertising money spent primarily on Facebook. Therefore, it was not unexpected to see this trend...
In Canada, Facebook has emerged as a leading digital platform for political advertising over the past few years. Regardless of whether it is a federal, provincial, or municipal election campaign, candidates are taking advantage of the platform because of the...
In the run-up to Ontario Provincial Elections 2022, digital political advertising is in full swing. During election cycles, political parties hire marketers and agencies to design and manage digital campaigns, including Facebook advertising, to help them woo voters across their...
Last Update: June 2, 2022 Facebook advertising spending has been on the rise for the last couple of years in Canadian politics. At the time of the 2021 Federal Elections, a great deal of advertising budget was allocated to Facebook’s...
Over the last few years, political digital marketing has become more and more prevalent in Canada. In terms of social media platforms where political advertising is permitted, Facebook and its platforms have a lopsided share. Ever since new political advertising...
Canada’s 2021 federal elections were ‘special’ (pun intended). Not only was it the first ‘pandemic election’ in Canadian history, but PM Trudeau called it midway through his second term. Digital technologies became the norm as Canadians hunkered down in their...