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Check out latest articles, insights and more from the exciting world of political marketing and strategy.

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The Ultimate Guide to Political Marketing & Advertising Agencies in Canada (2025 Edition)
May 13, 2025/

Running a winning campaign today means partnering with the right political marketing and advertising agencies in Canada. It takes more than knocking on doors and handing out flyers. From targeted social media ads to carefully crafted slogans, political marketing and advertising have become central to winning elections in Canada. Behind the...

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  • All Posts
  • Campaign Advertising Insights
  • Industry News and Events
  • Political Digital Strategy
  • Social Media and Politics
Mississauga Mayoral Election: Meta Advertising Spending Tracker
April 3, 2024/

As Mississauga gears up for its upcoming mayoral by-election on June 10, 2024, it’s crucial to understand the digital footprint of the candidates vying for the city’s leadership. In today’s political landscape, a Digital and Social Media Marketing Agency for...

EOK Consults Named Finalist for 2024 Reed Awards
February 22, 2024/

We are thrilled to share that EOK Consults Inc. has been selected as a finalist for the prestigious Reed Awards 2024 in the international category of “Best Canadian Online Ad Campaign.” This esteemed recognition, named after Campaigns & Elections’ founder...

Types of Facebook Political Ads in Canada
January 3, 2024/

Meta’s Facebook & Instagram platforms represent Canada’s lion’s share of political advertising. On the one hand, their massive user base & engaged audiences offer a lucrative opportunity for political advertisers to engage with voters nationwide. On the other, restrictive Canadian...

Political Digital Marketing in 2024: Top Trends & Predictions
December 25, 2023/

https://youtu.be/hBk69EDpRdU Looking back to the developments in 2023, some large industry-defining trends emerged in the political digital marketing industry globally. From record-breaking spending on online advertising to the rise of short-form video content to AI to the need for enhanced...

5 Reasons to Use Facebook Ads for Your Next Political Campaign in Canada
November 20, 2023/

From nomination to voter engagement to mass advocacy, Meta’s Facebook and Instagram ads offer an unmatched channel for individuals and organizations to leverage when it comes to online political advertising. As a leading Digital and Social Media Marketing Agency for Political Campaigns,...

The Ultimate Guide to Facebook Political Ads in Canada
October 23, 2023/

Facebook political ads offer a modern and engaging way for political candidates & advocacy organizations to connect with their supporters. As a Digital and Social Media Marketing Agency for Political Campaigns, we’re here to provide insights into the basics, examples, and strategies...

Everything You Need to Know About Facebook Political Ads in Canada
March 28, 2023/

Political campaigning and advertising has undergone significant transformation around the world with digital media playing an increasingly critical role. The Canadian political landscape is not an exception to this trend. Facebook, being one of the most popular social media platforms...

Social Media in Canadian Politics: The Future of Campaigning
January 12, 2023/

1. Overview of Social Media and Politics in Canada Social media and digital channels have influenced almost every area of human life and endeavor so political campaigns are no different. More than 85% of the Canadian population uses social media...

Conservative Party Leadership Race -2022; Facebook Advertising
October 12, 2022/

The race to elect the new leader of the Conservative Party of Canada just ended. We saw that Pierre Poilievre won decisively with an overwhelming margin over his opponents. As seen in previous federal and provincial elections across Canada, digital...

Ontario Elections 2022 - 5 key Facebook stats you should know
June 27, 2022/

Political advertising on Facebook has increased considerably in Canada over the past few years. The 2021 federal elections, for example, saw a large amount of advertising money spent primarily on Facebook. Therefore, it was not unexpected to see this trend...

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